Bespoke Post - Subscription Box & Ecommerce
AI-Powered Search
Plugged into a 3rd party vendor to get best-in-class search experience up and running within just a few months. I led the design work along with my direct report, the UX Designer, to complete the entire journey map. Wrote requirements, signed the vendor, and worked with engineering to launch to users.
Save for Later
Analyzing a user’s credit report and surfacing month-over-month changes that affected their credit score.
Save boxes and shop products seamlessly
Allowed users to select both box and shop products so they could peruse the site and not lose any items or need to use the ‘cart’ as a wishlist.
drove higher aov, upt, and retention
By tying saved products to email communication and reminding users when they made purchases, we were able to bring users back in for favored items. The seamless ability to use the saved list within the shopping experience also drove better KPI’s.
Field Research Landing Page
One of the ways in which we researched new products to bring to market was by directly asking our users. By adding the Field Research capability and embedding the story throughout the site, we gave customers the power to influence the merchandising plan.