Emme: Smart Birth Control Site Launch
The Emme team contracted me during the first website launch to help envision the user journey and how the site should come together. I worked with the creative design team and copywriter, alongside company stakeholders, and completed wireframes as the initial step. From there, we implemented the full frontend design and step-by-step conversion journey - outlining each page and simplifying the navigation to keep users focused on the content and creating a more easy-to-digest experience.
![Emme.png](https://images.squarespace-cdn.com/content/v1/659a2ebff634bb143a3bf1b7/1704603355828-3078YE7NDB9P9D294HF5/Emme.png)